GENERAL
All materials should be provided to the IEEE Job Site advertising production manager via e-mail at f.spagnoli@ieee.org.
Phone: +1 732 562 6334
Fax: +1 732 562 1745
*Supply the URL for your advertisement. This is the link/Web address that the ad will connect with when a viewer clicks on it. An example of a URL is: http://www.ieee.org/jobs.
Standard turnaround is two days for non-rich media. For rich media including Flash, four business days.
More may be required for testing of new media formats.
BANNER ADS
Your ad creative must be prepared to the image size and file size specifications listed below:
In addition, please provide the following via e-mail:
- The image URL (as described above in General)
- The size of the creative being supplied
- The actual creative in one of these file formats:
| Ad Unit Specs |
LEADERBOARD
Dimensions: 728 x 90
File Size: 50K max
Loop Limit: 3x
Formats: GIF, JPEG, HTML, Flash*
Alt Text: Not to exceed 70 characters
FULL BANNER
Dimensions: 468 x 60
File Size: 50K max
Loop Limit: 3x
Formats: GIF, JPEG, HTML, Flash*
Alt Text: Not to exceed 70 characters
|
BUTTON 1
Dimensions: 120 x 90
File Size: 25K max
Loop Limit: 3x
Formats: GIF, JPEG, HTML, Flash*
Alt Text: Not to exceed 70 characters
BUTTON 2
Dimensions: 120 x 60
File Size: 25K max
Loop Limit: 3x
Formats: GIF, JPEG, HTML, Flash*
Alt Text: Not to exceed 70 characters
|
Standard turnaround is two days for non-rich media. For rich media including Flash, four business days. More may be required for testing of new media formats.
We use DART for Publishers for ad serving.
PAGE PEEL ADS
| Ad Unit Specs |
TEASER DIMENSIONS:
125 x 100
PAGE PEEL DIMENSIONS:
800 x 600
File Size: 100K max
Secs: 15
Formats: Flash* (We also accept third party tags)
Set-up: All ad units must be submitted 5 business days prior to campaign launch. Ad units consist of two GIFs and two SWFs, and JavaScript code. One small GIF shows what the image looks like when it hasn't been peeled. A bigger GIF shows what the image looks like when it is peeled. A small SWF to shows the little peel. The bigger SWF file produces the peel back effect. Once those are all built properly by the Flash developer, it's just a matter of giving us the appropriate JavaScript code to build these to the page.
|
Flash (.SWF) Ad Requirements:
* For Flash creatives:
- Enable Action Script 2.0 (do not embed the URL within the Flash files).
- Provide linking URL
- An alternate GIF/JPG (for each piece) is required for browser without Flash player
Click here for more on required button formatting for all Flash banner ads (PDF)
or visit Adobe resources:
http://www.adobe.com/resources/richmedia/tracking/
http://www.adobe.com/resources/richmedia/tracking/adserving_guide/
http://www.adobe.com/resources/richmedia/tracking/designers_guide/
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